Wednesday, 2 November 2011

Website Analysis & Research: Two Door Cinema Club

Two Door Cinema Club:

  • Images & Logo - Large band photos, album cover as well as the band logo, very big and in your face. 
  • Genre - Indie genre is represented through the dress sense, minimal decoration and straight to the point style. 
  • New technology - Social Networking e.g Facebook, Twitter etc. Frequent use of video embedding and e-commerce. 
  • Color & Style - Grays, blacks, whites, stark washed out colors. The look is clinical however slightly grimy. 
  • Written content - Mainly image, video-based, written content mainly describes band/website - written in an informal style. 
  • Font and layout - Very cluttered plain font, easy to navigate and simple to browse. 
  • Target audience - Teens and young adults, this is represented through the use of social networks as they tend to be associated with youth. 
  • Advertisements - Self promotion as well as band sponsors, phones, laptops and other similar bands. 

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