First Shoot - photos and round-up

We completed our first shoot of the music video on the 7th of December. We filmed most of the narrative sequence of the video, including the intro, shop, bathroom and Facebook sequences. We also included new scenes of our main character, the chav, hanging around a subway and trying to get served at a pub. Elliot assumed full direction of the video while Luke assisted and sorted out costumes.

This is how we set the camera up in the shop scene. We put the camera on the tripod and attached it to the dolly, which gave us smooth tracking shots, which is shown in the shots where the chav is walking down the aisle of the shop, stealing products.

The costume for our main actor, Tom.We dressed him in a typical "chav" outfit of tracksuit bottoms, windbreaker, dirty shoes and flat peak cap. We dressed him like this so he would fit with the audience expectations of a typical British figure. He will also stand out with the rest of the band/characters in the video.

Our other actor, Sean, is dressed the complete opposite to Tom. Sean is dressed in a clean, smart "indie" outfit, which fits with the genre expectations and is recogniseable with the target audience. He wears a denim shirt, chinos, a smart jacket and his hair is quiffed.

The petrol station which we filmed the shop scene in. We thought this location was ideal due to it's wide aisles and urban setting. We asked the owner for permission, and they gave it us as long as they were not in it. Luke played the part of the "shopkeeper" who chases the chav out.

The pub/bar where we filmed the "ID" sequence. We asked permission to go behind the bar and film. Despite the fact that this section of the pub was closed, we did not get permission to use the bar and instead had to improvise with a POV shot. I actually think the POV shot works better than if we had used an actor behind the bar.

This is the subway we used for cutaways. We thought this place had a real urban, gritty feel, and that it would be perfect for some extra shots. We filmed our actor performing various actions here, such as smoking, dancing to himself, and being barged around by a tougher youth and not standing up for himself. We thought this scene would be funny, as our target audience would enjoy seeing this cocky no-hoper being brought back to earth by a "hard" individual.